ERA Research

Generation Y: Reframing Recruiting

Real estate, like many other industries, faces the reality of an aging work force and must take on the task of succession planning. ERA Real Estate identified that recruiting additional members of Generation Y was a necessary part of this process and set out to identify recruiting best practices for the real estate industry. The findings, many of which debunk current thinking about Gen Y, provide key tactics, messages and area of opportunity to enhance recruiting efforts of this segment, in the real estate industry and beyond.

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2012 Spring Selling Season

Spring typically marks the beginning of the real estate busy season but with this year's mild winter, real estate professionals across the country are seeing signs of earlier than normal spring activity.

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First Time Investor Survey - August 2011

The rising ranks of renters combined with a considerable inventory of foreclosures and historically low mortgage rates is creating a market ripe with opportunities for residential real estate investors. ERA Real Estate surveyed its broker and agent community to get a pulse on first-time investor activity as well tips for aiding first-time investors.

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